Unpacking the Digital Shelf

277 Episoder

1. Unlock a Treasure Trove of Data to Measure Amazon DSP Performance, with Kiri Masters, Head of Retail Marketplace Strategy at Acadia

   Udgivet: 21.8.2023
2. The Crystal Ball for Retail Media Success is Taking Shape, with Aisha Khan, VP Strategy and Insights at Momentum Commerce

   Udgivet: 14.8.2023
3. AI Can Change the Scale and Impact of your Digital Shelf Program Right Now, with Steve Engelbrecht, Founder and CEO at Sitation

   Udgivet: 7.8.2023
4. Having a General Manager Mindset In Commerce, with Samir Bhavnani, VP of Sales, and Gopal Shah, Head of Product Marketing at CommerceIQ

   Udgivet: 31.7.2023
5. Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets, with Jason Del Rey, Journalist and Author

   Udgivet: 24.7.2023
6. Unit Growth Strategies, AI, and Negotiating Leverage: Takeaways from the Q2 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group

   Udgivet: 17.7.2023
7. The People, Process, and Tech for Seamless Shopping, with Michael Klein from Klein4Retail Consulting LLC

   Udgivet: 10.7.2023
8. Retail Readiness to Drive Max Performance Across Paid, Organic, and Product Page Conversion, with Amanda Wolff, Head of Marketing at Flywheel Digital

   Udgivet: 3.7.2023
9. The Future of Stores is Happening Now, with Stewart Samuel, Director of Retail Futures at IGD

   Udgivet: 26.6.2023
10. Building a Scalable and Effective DTC Capability, with Carter Jensen, Senior Manager Global eCommerce General Mills

    Udgivet: 19.6.2023
11. Earning the Right to Keep Texting Your Consumers, with Megan Trinidad, VP, Executive Creative Director at R/GA

    Udgivet: 12.6.2023
12. Making Metrics that Matter Actually Matter, with Gregor Murray, VP of Strategy, Digital Commerce Global

    Udgivet: 5.6.2023
13. Drawing a MAP Away from Pricing Erosion and Towards Brand Equity, with Rae Guimond, Director of Digital Shelf Strategy at PriceSpider

    Udgivet: 29.5.2023
14. Building Brand Power in Your Category, with Mike Friedberg, Director Of Ecommerce at Hinkley

    Udgivet: 22.5.2023
15. Know Your Consumer at the Zip Code Level, with Corey Apirian, CEO at Davinci Micro Fulfillment

    Udgivet: 15.5.2023
16. The Scoop from CAGNY, with Russ Dieringer, Founder and CEO of Stratably

    Udgivet: 8.5.2023
17. Profit Killers and Pitfalls to Avoid in your eCommerce Strategy, with Andrea Leigh, Founder & CEO, Allume Group

    Udgivet: 1.5.2023
18. Profitability Month Q&A, with Chris Perry, Chief Learning Officer at firstmovr

    Udgivet: 24.4.2023
19. How Effective Revenue Growth Management is the Key to Unlocking Omnichannel Profitability, with Peter Leech & Jamie Dooley from The Partnering Group

    Udgivet: 17.4.2023
20. Opportunistic Innovation in the Supply Chain for Profitable Growth, with Dana Peirson and Jamie Dooley from The Partnering Group

    Udgivet: 10.4.2023