Victor van Baal & Amahl Williams : SDS : CX Automation, Innovation and Transformation In 2021

Victor van Baal is the GTM lead and MD of Qelp at Sykes Digital Services (SDS) and Amahl Williams is a director of SDS. Victor is based in Amsterdam in the Netherlands and Amahl is based just outside of Boston, Massachusetts in the US. In this episode we focused on post-Covid digital transformation, innovation, and automation - including RPA. www.linkedin.com/in/amahlwilliams www.linkedin.com/in/vanbaal www.sykes.com/digital

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CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.