Be remembered for the right things: what’s your personal brand?

We all want to be remembered for the right things but how can we make that possible? In today’s strategic insights podcast, Caroline Stockmann reflects on personal brand and the importance of being remembered for the right things. She shares tips on how being authentic can help build and develop a personal brand that ties into our purpose and core values.With thanks to John Purkiss and David Royston-Lee, authors of Brand YouCaroline Stockmann was Chief Executive of the Association of Corporat...