121. 3 Ways to Elevate EX from the World's Best Workplace w/ Kristie Ornelas & Steve Cox

Employee experience and internal culture are not just a “nice-to-have,” but they bring material influence to bear on measurable business results.In this episode, I interview 2 guests about CX through EX: Kristie Ornelas, Head of CX Marketing & Communications, and Steve Cox, Vice President of Digital Lifecycle Journeys, both at Cisco (named #1 on the World's Best Workplaces list two years in a row by Great Places to Work and Fortune Magazine).Kristie, Steve, and I talked about:- The focus on retaining employees and helping them to advance like customers- To hire diverse people, create a diverse interview panel- Enabling employees to serve their local communities- The creation of role communities inside of their CX function- Why your workplace should be a community, not a familyCheck out these resources we mentioned during the podcast:- Cisco- Cisco CX on Twitter- Cisco CX blog- Nordstrom- Yanni’s Bar & Grill- Love Knows No BoundariesSubscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.