191. Operationalizing Love for Customers & Employees w/ Sue Woodard

Today’s guest says that love is a competitive advantage. Kindness, compassion, collaboration, empathy, and especially love are all good things in business both for customers and for employees. In this episode, I speak with Sue Woodard , Senior Advisor at STRATMOR Group, about how to operationalize love for CX and EX.  Sue and I talked about:- Why CX is your customer’s perceptions of your brand- Whether CX is a team or a culture- What the EX-CX connection has to do with humanizing businesses- What it means to operationalize love- How to start using video (even if you look funny on screen) Check out these resources we mentioned:- Sue Woodard on LinkedIn - Rob Abele on LinkedIn - Harley Davidson Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts , Spotify , Google Play or Google Podcasts , and find more episodes on our blog.

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Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.