194. Winning Digital Customers w/ Howard Tiersky

We could call it customer experience. Or we could call it love. How should our customer-centricity change when we want to win digital customers? In this episode, I interview Howard Tiersky , CEO at FROM, The Digital Transformation Agency and author of Winning Digital Customers , about emphasizing customer experience during digital transformation. Howard and I also talked about:What the three key elements of customer experience areWhy you need an ambitious vision for digital transformationHow to love your customers — and earn their loveWhat the role of values are in digital brandingHow to temper the pace of change with customer-centricity    Check out these resources we mentioned:Howard Tiersky on LinkedIn Winning Digital Customers FROM, The Digital Transformation Agency Tony Robbins Bulk Reef Supply  Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts , Spotify , Google Play or Google Podcasts , and find more episodes on our blog.

Om Podcasten

Creating and delivering better experiences for our customers is the single most important thing we can do today. Learn how Sales, Marketing, and Customer Success leaders create internal alignment, achieve desired outcomes, and exceed customer expectations in a personal and human way. The Customer Experience Podcast explores this challenge at various stages of growth as we all work together on the customer journey from acquisition to advocacy. Each episode features topics like: personal touch, human touch, customer journey, lifecycle marketing, sales process, customer service, customer success, raving fans, video email, video communication, B2B sales and marketing, personalization, automation.