S33E3 - Copying science
unbillable hours - a podcast about better professional services marketing - En podcast af Ash, Flo - Fredage
Kategorier:
Most consultancies ”do marketing” like they think it should be done, which is: as mere promotion. The most successful firms, however, do it differently - and follow a process which, Ash and Flo argue, is much more similar to scientific publishing... Listen in to learn how, why - and why you should consider ’copying science’ in this way, too.
