Ep.2: On marketing in times of Covid with Jon Wilkins and Paul Kemp-Robertson

In the second episode of WFA's Better Marketing Pod, David speaks with Jon Wilkins, Chairman of Karmarama, and Paul Kemp-Robertson, Co-founder of Contagious, on how brands have responded to the pandemic, highlighting the best (and worst) advertising campaigns and brand actions this year.The trio also discuss how Covid has given pause for reflection and allowed global society to consider in greater depth racism and inequality.

Om Podcasten

Hosted by WFA President Emeritus, David Wheldon, we’ll be looking at the marketing industry’s biggest stories and speaking to some of the industry’s most interesting characters who are shaping those stories.