20% - The Marketing Procurement Podcast

En podcast af Blair Enns and Leah Power

Kategorier:

33 Episoder

  1. Season 2 Coming 2Q24

    Udgivet: 29.11.2023
  2. This is Unsustainable w/ Caroline Johnson

    Udgivet: 15.11.2023
  3. Marketing Is an Investment w/ Brett Colbert

    Udgivet: 1.11.2023
  4. On Creative Effectiveness w/ George Tannenbaum

    Udgivet: 18.10.2023
  5. The Path to Great Work w/ Beverley Hammond and Susan Irving

    Udgivet: 4.10.2023
  6. Agency Model Innovation w/ Caroline Johnson

    Udgivet: 20.9.2023
  7. Tuning Up the Client-Agency Relationship w/ David Meikle

    Udgivet: 6.9.2023
  8. Just Say No w/ Niki McMorrough

    Udgivet: 23.8.2023
  9. 2Bobs: The Win Without Pitching Manifesto—A 10 Year Retrospective

    Udgivet: 9.8.2023
  10. Madison Avenue Makeover w/ Michael Farmer

    Udgivet: 26.7.2023
  11. 2Bobs: Innoficiency in Your Agency

    Udgivet: 12.7.2023
  12. The Benchmark Problem w/ Jason Cammorata

    Udgivet: 28.6.2023
  13. The Day Everything Changed in CPG w/ Christy Lebor

    Udgivet: 14.6.2023
  14. Aligning the Incentives w/ Stuart Dunk

    Udgivet: 31.5.2023
  15. The Hidden Cost of Transactional Capitalism w/ Rory Sutherland

    Udgivet: 17.5.2023
  16. The Marketing Procurement Academy w/ Magid Souhami

    Udgivet: 3.5.2023
  17. Let's Play Fair w/ J. Francisco Escobar

    Udgivet: 19.4.2023
  18. Better Relationships = Better Outcomes w/ Kim Walker

    Udgivet: 5.4.2023
  19. The End of The Billable Hour w/ Tim Williams

    Udgivet: 22.3.2023
  20. Can Agencies Be Consultants? w/ Leo Rayman

    Udgivet: 8.3.2023

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In each episode a guest brings their marketing, procurement or agency perspective to bear on how these three parties sell to, buy from and work with each other, with Blair and Leah trying to get an answer to the question: "How do you 'procure' creativity without killing it?"

Visit the podcast's native language site