FINITE: B2B Marketing Podcast for Tech, Software & SaaS
En podcast af Jodi Norris - Mandage
157 Episoder
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#57 - Diversity in B2B marketing with Lucy Heavens, Marketing Director at Wealth Dynamix, Co-founder of RegTech Women
Udgivet: 7.6.2021 -
#56 - The path to B2B CMO with Juliette Kopecky, CMO at LinkSquares
Udgivet: 31.5.2021 -
#55 - Why should B2B marketers be selective of their website host? With David Leichner, CMO at Strattic & Miriam Schwab, Co-Founder/CEO at Strattic
Udgivet: 24.5.2021 -
#54 - Podcasting to boost a B2B tech brand with Ari Applbaum, VP Marketing at Audioburst
Udgivet: 17.5.2021 -
#53 - The psychology of emotion in B2B marketing with Ruslan Tovbulatov, VP Global Marketing at Gloat
Udgivet: 10.5.2021 -
#52 - Reducing churn through customer advocacy with Kevin Lau, Global Head of Customer Advocacy at Adobe
Udgivet: 3.5.2021 -
#51 - Why B2B tech marketers should be scrappy with Adam Goyette, VP Marketing at Help Scout
Udgivet: 26.4.2021 -
#50 - Marketing technical products with Laura Hauser, Head of Marketing at Adaptavist
Udgivet: 19.4.2021 -
#49 - B2B buyer enablement with Ali Din, B2B Enterprise Experience Marketing at Indeed
Udgivet: 12.4.2021 -
#48 - Talking Revenue Operations with Lorena Morales, VP Marketing at Go Nimbly
Udgivet: 5.4.2021 -
#47 - A standalone publication for B2B content with Amit Bivas, VP Global Marketing at Optimove
Udgivet: 29.3.2021 -
#46 - Brand Amplification with Brendan McGuire, Ex Brand Amplification Leader at IBM
Udgivet: 22.3.2021 -
#45 - Flexible go-to-market planning with Melissa Ayres, CMO at Cervest
Udgivet: 15.3.2021 -
#44 - Insights from two decades of B2B tech content with Charles Dimov, VP Global Marketing at ContractPodAI
Udgivet: 8.3.2021 -
#43 - Demolish and rebuild your B2B strategy with Jaime Punishill, CMO at Lionbridge
Udgivet: 1.3.2021 -
#42 - B2B marketing growth from a VC's perspective with Arthur Nobel, Principal at Knight Capital
Udgivet: 22.2.2021 -
#41 - Marketing through an acquisition with Jason Bradwell, Senior Director, Group Product Marketing and Communications at Deltatre
Udgivet: 15.2.2021 -
#40 - Community Marketing with Dominique Farrar, Head of Community and Comms at Spendesk
Udgivet: 8.2.2021 -
#39 - Building an inbound content engine with Kieran Flanagan, SVP Marketing at HubSpot
Udgivet: 1.2.2021 -
#38 - The marriage between acquisition & retention with Tara Robertson, CMO at Teamwork (ex Sprout Social); Marino Fresch, VP Acquisition Marketing at Sprout Social
Udgivet: 25.1.2021
The FINITE podcast is the leading B2B marketing podcast, sitting down with the world's most innovative B2B marketers in the tech, software & SaaS sectors to talk all things B2B marketing & B2B growth.FINITE is the community for B2B Technology & SaaS Marketers to connect, share, learn & grow as peers. Our B2B Marketing Podcast podcast explores the latest trends and challenges in B2B marketing by interviewing leading senior marketers from across B2B technology, software & SaaS companies. In each episode of the FINITE B2B Marketing podcast, our host Jodi Norris sits down to talk B2B marketing with an innovative and ambitious senior marketer or CMO from a B2B technology company, exploring trends, challenges and practical tips. Listen to the B2B marketing podcast below, or visit finite.community to apply for a free community membership.