Keep Optimising
En podcast af Chloe Thomas - Onsdage
252 Episoder
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SEO: Perfecting your faceted navigation with Luke Carthy
Udgivet: 9.6.2021 -
SEO: Taking Competitor Analysis beyond Benchmarking with Diana Richardson from SEMRush
Udgivet: 2.6.2021 -
Google Ads: Keyword Search Campaigns. How to maximise your performance with Justin Seibert
Udgivet: 26.5.2021 -
Google Ads: Shopping Campaigns - the latest tactics for success with Richard Hill
Udgivet: 19.5.2021 -
Google Ads: Why you should try Display Ads and how to make it work with Becky Hopkin
Udgivet: 12.5.2021 -
Google Ads: How to get started with Mike Rhodes author of the no. 1 Google Ads book
Udgivet: 5.5.2021 -
Affiliate Marketing: How to get started with Arlen Robinson from OSI Affiliate Software
Udgivet: 28.4.2021 -
Affiliate Marketing: How to find new Affiliates with Chris Tradgett from Publisher Discovery
Udgivet: 21.4.2021 -
Affiliate Marketing: How to Drive Full Price Sales with Ami Spencer from Webgains
Udgivet: 14.4.2021 -
Affiliate Marketing: How to revive your existing Affiliate Account with Rick Magennis
Udgivet: 7.4.2021 -
SMS Marketing - should you? how do you? with Corinne Watson from Postscript
Udgivet: 31.3.2021 -
Email Marketing: Email Segmentation to improve your Facebook Ads results with Kunle Campbell
Udgivet: 24.3.2021 -
Email Marketing: List Growth Tips for your DTC Marketing plan with Gabe Macaluso from Omnisend
Udgivet: 17.3.2021 -
Email Marketing: Automate eCommerce Growth with the perfect Welcome Campaign with Val Geisler
Udgivet: 10.3.2021 -
Email Marketing: Perfect Post Purchase Campaigns with 'the Klaviyo girl' Jessica Totillo Coster
Udgivet: 3.3.2021 -
Facebook Ads: Ultimate Copy, Offer and Audience Strategy with Neil Shoney
Udgivet: 24.2.2021 -
Facebook Ads: Exploring the cutting edge Dark Posts strategy with John Hagan
Udgivet: 17.2.2021 -
Facebook Ads: What Video Ads to create and how to improve results with Lauren Schwartz
Udgivet: 10.2.2021 -
Facebook Ads: Images that work NOW, and how to keep them working with RJ Talyor
Udgivet: 3.2.2021 -
Marketing Foundations: Storytelling the why, the how, the what with Chloe Thomas
Udgivet: 27.1.2021
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Partnerships - inc Affiliates and Influencers - Next Mini-Series = Email and SMS - Last Mini-Series = Customer Retention Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/