Keep Optimising
En podcast af Chloe Thomas - Onsdage
252 Episoder
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Loyalty: Discover how your Brand Perception is central to your customer loyalty levels
Udgivet: 27.10.2021 -
Loyalty: Building TRUE Customer Loyalty with consumer psychologist Michael R Solomon
Udgivet: 20.10.2021 -
Loyalty: Incentivising your loyal customers to refer new customers with ReferralCandy's Raúl Galera
Udgivet: 13.10.2021 -
Loyalty: Building a great Loyalty Program with Fiona Stevens from Loyalty Lion
Udgivet: 6.10.2021 -
Black Friday 2021 - 7 eCommerce Experts Share their Top Tips for Success
Udgivet: 29.9.2021 -
Social Media: Brilliant Content Repurposing Tips with Susan Moeller from Tailwind
Udgivet: 22.9.2021 -
Social Media: Increase Engagement with the Perfect Content Playbook
Udgivet: 15.9.2021 -
Social Media: 6 Steps to Fast Track your Instagram Growth
Udgivet: 8.9.2021 -
Social Media: Streamlining your workflows to increase ROI
Udgivet: 1.9.2021 -
Google Ads: YouTube Ads for DTC Marketing - should you be testing them?
Udgivet: 25.8.2021 -
New Marketing: Livestream eCommerce - how to use it to create online sales events
Udgivet: 18.8.2021 -
New Marketing: Improve all your marketing with a One Click Checkout
Udgivet: 11.8.2021 -
New Marketing: TikTok for eCommerce with the Sugatan team
Udgivet: 4.8.2021 -
Marketplaces: FIVE things you must get right for a successful launch
Udgivet: 28.7.2021 -
Marketplaces: How to use Amazon to 2x your DTC eCommerce Sales
Udgivet: 21.7.2021 -
Marketplaces: Why you should NOT also be selling on marketplaces with aisle3's Thomas J Vosper
Udgivet: 14.7.2021 -
Marketplaces: Why you should also be selling on Amazon and eBay with Chris Dawson from Tamebay
Udgivet: 7.7.2021 -
SEO: How to use SEO to beat all those new competitors! with Nick Truman from Spec Digital
Udgivet: 30.6.2021 -
SEO: Blue Ocean Blogging Strategy with Adam Bastock
Udgivet: 23.6.2021 -
SEO: Shifting our thinking from Keywords to Entities with Dixon Jones from inLinks.net
Udgivet: 16.6.2021
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Partnerships - inc Affiliates and Influencers - Next Mini-Series = Email and SMS - Last Mini-Series = Customer Retention Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/
