Keep Optimising
En podcast af Chloe Thomas - Onsdage
252 Episoder
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Google Ads: Bestselling author Andy Splichal talks "Make Each Click Count"
Udgivet: 16.3.2022 -
Google Ads: The Time for Automation is NOW! With Zeze Peters
Udgivet: 9.3.2022 -
Google Ads: Building the Ultimate Conversion Funnel with Laura Hogan
Udgivet: 2.3.2022 -
Offline Marketing: Profitable Customer Acquisition with Off The Page Ads
Udgivet: 23.2.2022 -
Offline Marketing: 4 Things to Make Your F2F Selling Events Successful with Sue Monhait
Udgivet: 16.2.2022 -
Offline Marketing: Mail Order Catalogues with David Lockwood from The Tapestry Agency
Udgivet: 9.2.2022 -
Offline Marketing: Personalised Direct Mail with Charlotte Pearce from Inkpact
Udgivet: 2.2.2022 -
Email Marketing: Scale your DTC Marketing impact with Lifecycle Marketing with Josh Chin
Udgivet: 26.1.2022 -
Facebook Ads: Essential Actions for eCommerce Growth with Antoine Gagné
Udgivet: 19.1.2022 -
SMS Marketing for eCommerce Growth with Elena from SMS Bump
Udgivet: 12.1.2022 -
Email Marketing: List Growth, Quizzes, and Zero Party Data with Ben Parr
Udgivet: 5.1.2022 -
Content Marketing: Interactive Content, TikTok, and the Attention Economy
Udgivet: 29.12.2021 -
Content Marketing: UGC Masterclass in Customer Reviews
Udgivet: 22.12.2021 -
Content Marketing: Purpose Driven Marketing - how do you shout with confidence? 077 Content Marketing: Purpose Driven Marketing - how do you shout with confidence?
Udgivet: 15.12.2021 -
Content Marketing: Video Marketing with bestselling author Jon Mowat
Udgivet: 8.12.2021 -
Content Marketing: Crafting Product Pages that Convert
Udgivet: 1.12.2021 -
Influencer Marketing: What can we learn from Affiliate Marketing? with Rick Magennis
Udgivet: 24.11.2021 -
Influencer Marketing: How to find the right Influencers with Jenny Tsai from Wearisma
Udgivet: 17.11.2021 -
Influencer Marketing: Podcast Advertising with Heather Osgood from True Native Media
Udgivet: 10.11.2021 -
Influencer Marketing: What's working right now with Cody Wittick from Kynship
Udgivet: 3.11.2021
For 5 episodes at a time we focus in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole 5 episodes you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - Current Mini-Series = Partnerships - inc Affiliates and Influencers - Next Mini-Series = Email and SMS - Last Mini-Series = Customer Retention Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/
