The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
En podcast af The Agile Brand
693 Episoder
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#634: Delivering seamless experiences with CDP, featuring Beth Scagnoli, Redpoint Global
Udgivet: 5.2.2025 -
#633: Navigating the future of search with A.J. Ghergich, Botify
Udgivet: 3.2.2025 -
#632: Driving measurable retail growth with Cédric Chereau, EagleAI
Udgivet: 31.1.2025 -
#631: SMS and meaningful customer connections with Amanda McGuckin Hager, TrueDialog
Udgivet: 29.1.2025 -
#630: Can Netflix, Delta, and Amazon teach us how to improve the patient experience? Featuring Adeline Ashley from Sitecore
Udgivet: 27.1.2025 -
#629: Why generative AI transparency is so important with Matt Van Itallie, Sema Software
Udgivet: 24.1.2025 -
#628: Why leaders need to become more self-reliant with Maha Abouelenein
Udgivet: 22.1.2025 -
#627: The forces redefining brand loyalty with Ian Baer, Sooth
Udgivet: 20.1.2025 -
#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone
Udgivet: 17.1.2025 -
#625: Creating an agile brand with composable approaches, featuring Chris Bach
Udgivet: 15.1.2025 -
#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions
Udgivet: 13.1.2025 -
#623: Is your brand ready for its own AI agent? Featuring Gil Rosen of Amdocs
Udgivet: 10.1.2025 -
#622: Balancing AI optimism with realism, with Stefan Weitz, HumanX Conference
Udgivet: 8.1.2025 -
#621: The evolving buyer's journey with Liz Robillard and Kristin Schoenstein, WBR
Udgivet: 6.1.2025 -
#620: How small businesses continue to thrive with Emily Washcovick, Yelp
Udgivet: 3.1.2025 -
#619: Knowing which of your marketing dollars are working, with Mike True, Prescient AI
Udgivet: 27.12.2024 -
#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP
Udgivet: 23.12.2024 -
#617: Small changes that make big differences to marketing results with Jay Schwedelson, SubjectLine.com
Udgivet: 20.12.2024 -
#616: Synthetic personas in market research with Ali Henriques, Qualtrics
Udgivet: 18.12.2024 -
#615: Is Black Friday still the star of the holiday season? Featuring Joe Shasteen, RetailNext
Udgivet: 16.12.2024
Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
