The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
En podcast af Melina Palmer
497 Episoder
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497. Making Work Fair
Udgivet: 15.5.2025 -
496. The Hidden Costs of Inequity Aversion in Business
Udgivet: 13.5.2025 -
495. The Human Side of Leadership w/ Willie Pietersen
Udgivet: 8.5.2025 -
494. From Management Mess to Leadership Success
Udgivet: 6.5.2025 -
493. Disrupting Implicit Bias
Udgivet: 1.5.2025 -
492. Breaking Free from Functional Fixedness
Udgivet: 29.4.2025 -
491. Unlocking the Power of Storytelling in Business
Udgivet: 24.4.2025 -
490. Metaphors and Brand Connection
Udgivet: 22.4.2025 -
489. Beyond Mentorship - How to Sponsor Success
Udgivet: 17.4.2025 -
488. The Art of Getting Along
Udgivet: 15.4.2025 -
487. What We Value
Udgivet: 10.4.2025 -
486. Making It Easy: The Art of Seamless Sales
Udgivet: 8.4.2025 -
485. The Social Art of Influence
Udgivet: 3.4.2025 -
484. The Psychology of Pricing: Framing with Numbers
Udgivet: 1.4.2025 -
483. Unlocking the Laws of Connection
Udgivet: 27.3.2025 -
482. The Power of Unity in Persuasion
Udgivet: 25.3.2025 -
481. The Consumer Insights Revolution
Udgivet: 20.3.2025 -
480. Marketing to Mindstates
Udgivet: 18.3.2025 -
479. The Housefly Effect: Small Changes, Big Impact
Udgivet: 13.3.2025 -
478. The Power of Choice Architecture in Behavior Change
Udgivet: 12.3.2025
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
