The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
En podcast af Melina Palmer
Kategorier:
461 Episoder
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401. The Art of Deception: Recognizing and Overcoming Cognitive Blindspots w/ Dan Simons and Christopher Chabris
Udgivet: 13.6.2024 -
400. Unveiling Survivorship Bias: How It Shapes Business Decisions (Refreshed Episode)
Udgivet: 10.6.2024 -
399. Engaging Minds: How Clear Communication Can Drive Better Choices with Max Mawby
Udgivet: 6.6.2024 -
398. Exploring Behavioral Insights with Michael Hallsworth: Lessons from Traffic to Health (Refreshed Episode)
Udgivet: 3.6.2024 -
397. Exploring Behavioral Economics with Jeff Kreisler of JP Morgan Chase
Udgivet: 30.5.2024 -
396. Reflecting on the Past: The Reality of Hindsight Bias (Refreshed Episode)
Udgivet: 27.5.2024 -
395. Mastering Negotiation: Strategies for Success with Kwame Christian
Udgivet: 23.5.2024 -
394. Anchoring and Adjustment in Business (Refreshed Episode)
Udgivet: 20.5.2024 -
393. Mastering Workplace Conflict with Karin Hurt
Udgivet: 16.5.2024 -
392. The Intrigue of Incentives with Tim Houlihan (Refreshed Episode)
Udgivet: 13.5.2024 -
391. The Art of Apology with Marjorie Ingall and Susan McCarthy
Udgivet: 9.5.2024 -
390. Dodging Disasters in Business with Gleb Tsipursky (Refreshed Episode)
Udgivet: 6.5.2024 -
389. The Power of Timeboxing with Marc Zao-Sanders
Udgivet: 2.5.2024 -
388. Precommitment Psychology: Sticking to Your Goals (Refreshed Episode)
Udgivet: 29.4.2024 -
387. Unlocking Exponential Growth: The Secret Sauce Behind Psychological Safety
Udgivet: 25.4.2024 -
386. Why Workplace Whistleblowing is So Rare w/ Nuala Walsh (Refreshed Episode)
Udgivet: 22.4.2024 -
385. Defeating Workplace Friction w/ Huggy Rao
Udgivet: 18.4.2024 -
384. The Hidden Tax of Sludge in Business (Refreshed Episode)
Udgivet: 15.4.2024 -
383. The Power of Ritual w/ Michael Norton
Udgivet: 11.4.2024 -
382. Understanding Customers Through Emotions w/ Nick Hobson (Refreshed Episode)
Udgivet: 8.4.2024
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
