The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
En podcast af Melina Palmer
Kategorier:
461 Episoder
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381. The Art of Effective Feedback w/ Therese Huston
Udgivet: 4.4.2024 -
380. Hacking Human Psychology: Leveraging the IKEA Effect in Business (Refreshed Episode)
Udgivet: 1.4.2024 -
379. Tuning In: How to Make Smarter Decisions in a Noisy World w/ Nuala Walsh
Udgivet: 28.3.2024 -
378. The Illusion of Focus: Why We Miss What Matters When it Matters Most (Refreshed Episode)
Udgivet: 25.3.2024 -
377. The Art of Crafting Gutsy yet Relevant Brand Messaging
Udgivet: 21.3.2024 -
376. Status Quo Bias (Refreshed Episode)
Udgivet: 18.3.2024 -
375. AI That Understands People: Blending Tech and Behavioral Science
Udgivet: 14.3.2024 -
374. Uncovering the Secrets of the Brain: A Tour of the Human Behavior Lab
Udgivet: 11.3.2024 -
373. The Art and Science of Influence w/ Rory Sutherland
Udgivet: 8.3.2024 -
372. Survival of the Brainiest: Using Evolutionary Thinking to Outsmart Your Competition
Udgivet: 5.3.2024 -
371. Habituation and Its Antidote: A Conversation with Cass Sunstein
Udgivet: 1.3.2024 -
370. Rethinking Business as Usual: Adapting Strategy for Changing Times (Refreshed Episode)
Udgivet: 27.2.2024 -
369. Inside the Minds of Tightwads and Spendthrifts w/ Scott Rick
Udgivet: 23.2.2024 -
368. Tapping Into the Power of Habit: How to Build Customer Loyalty (Refreshed Episode)
Udgivet: 20.2.2024 -
367. Breaking Free: The Entrepreneurial Journey with Amy Porterfield
Udgivet: 16.2.2024 -
366. The Science of Time Pressure (Refreshed Episode)
Udgivet: 13.2.2024 -
365. Unlocking Business Potential: Implementing Brain-Friendly Practices with Felicity Heathcote-Marcz
Udgivet: 9.2.2024 -
364. Unmasking the Hawthorne Effect: Improving Performance and Motivation (Refreshed Episode)
Udgivet: 6.2.2024 -
363. Unveiling the Power of Cyber Anthropology with Lianne Potter
Udgivet: 2.2.2024 -
362. Anticipating Errors: The Secret to Guiding Behavior and Influencing Decisions
Udgivet: 30.1.2024
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
