This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
En podcast af Joe Pulizzi & Robert Rose - Fredage
476 Episoder
-
PNR 156: Deep Content Insights after Three Years of Podcasting
Udgivet: 7.11.2016 -
PNR 155: Social Media Platforms Take More Victims
Udgivet: 1.11.2016 -
PNR 154: Content + Audience for the Win
Udgivet: 25.10.2016 -
PNR 153: Is Content Marketing Actually a Thing?
Udgivet: 18.10.2016 -
PNR 152: Thought Leadership Requires Actual Leading Thoughts
Udgivet: 10.10.2016 -
PNR 151: Audience, not Content, Is the Real Asset
Udgivet: 4.10.2016 -
PNR 150: How to Create a Successful Podcast
Udgivet: 26.9.2016 -
PNR 149: Digital Advertising Will Survive by Limiting Inventory
Udgivet: 19.9.2016 -
PNR 148: The Business Model of More Versus Less Content
Udgivet: 12.9.2016 -
PNR 147: 2017 Content Marketing Predictions
Udgivet: 5.9.2016 -
PNR 146: Google Lays Down Pop Over Punishment
Udgivet: 29.8.2016 -
PNR 145: The Future Owners of Newspapers? Brand Marketers
Udgivet: 23.8.2016 -
PNR 144: A Content Marketing Approach Is Strategic, Actually
Udgivet: 15.8.2016 -
PNR 143: Instagram Launches the Snapchat for Older People
Udgivet: 8.8.2016 -
PNR 142: US Olympic Committee Makes Huge Social Media Faux Pas
Udgivet: 1.8.2016 -
PNR 141: How Brands Could Inherit the Web
Udgivet: 25.7.2016 -
PNR 140: Compared to Advertising, Content Marketing Still Petite
Udgivet: 18.7.2016 -
PNR 139: Most Brands Failing at Customer Experience
Udgivet: 11.7.2016 -
PNR 138: Agencies, Brands and Media Starting to Look the Same
Udgivet: 4.7.2016 -
PNR 137: Facebook Slowly Eats Media Companies for Lunch
Udgivet: 27.6.2016
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.