Impact Pricing
En podcast af Mark Stiving, Ph.D.
676 Episoder
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Blogcast #43: Don’t Confuse Your Buyers
Udgivet: 4.3.2022 -
Memecast #48: Small Improvement
Udgivet: 2.3.2022 -
Pricing People: The Connector Between Finance, Marketing, and Sales with Anne Warren
Udgivet: 28.2.2022 -
Blogcast #42: Willingness to Accept
Udgivet: 25.2.2022 -
Memecast #47: Creating Value
Udgivet: 23.2.2022 -
What is a Value Chain, Why is It Important, and How Does It Impact Value Pricing with Shantanu Basu
Udgivet: 21.2.2022 -
Memecast #46: Signal of Quality
Udgivet: 18.2.2022 -
Memecast #45: Reference Prices
Udgivet: 16.2.2022 -
Managing Price Changes: Getting the Right Price for Your Products and Services with José Vela
Udgivet: 14.2.2022 -
Blogcast #41: Opportunity Costs and Pricing
Udgivet: 11.2.2022 -
Memecast #44: Fulcrum
Udgivet: 9.2.2022 -
Pricing for Lifetime Value of a Customer with Paul Orlando
Udgivet: 7.2.2022 -
Blogcast #40: Call It Customer Impact!
Udgivet: 4.2.2022 -
Memecast #43: Pricing has Emotional Power
Udgivet: 2.2.2022 -
How Machine Learning is Changing Pricing Optimization with Damien Robert
Udgivet: 31.1.2022 -
Blogcast #39: The Art of Pricing
Udgivet: 28.1.2022 -
Memecast #42: Real Value Comes From Real Differentiation
Udgivet: 26.1.2022 -
Human Part of Pricing: The Business Case of Curiosity in Relation to Pricing with Ebrahim El-Ebiary
Udgivet: 24.1.2022 -
Blogcast #38: The Best Attitude for a Great Value Conversation
Udgivet: 21.1.2022 -
Memecast #41: Costs Don't Drive Pricing
Udgivet: 19.1.2022
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.