The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

497 Episoder

1. 37. Understanding Mapping: The "U" in NUDGES

   Udgivet: 1.3.2019
2. 36. Incentives - The "N" In NUDGES

   Udgivet: 22.2.2019
3. 35. NUDGES & Choice Architecture: Introducing Nobel-Winning Concepts

   Udgivet: 15.2.2019
4. 34. Optimism Bias: The Good And The Bad Of Those Rose-Colored Glasses

   Udgivet: 8.2.2019
5. 33. Inside the Texas A&M Human Behavior Lab

   Udgivet: 1.2.2019
6. 32. The Overwhelmed Brain and Its Impact on Decision Making

   Udgivet: 25.1.2019
7. 31. Mirror Neurons: A Fascinating Discovery From A Monkey, A Hot Day, And An Ice Cream Cone

   Udgivet: 18.1.2019
8. 30. Booms and Busts

   Udgivet: 11.1.2019
9. 29. Resolutions and Keeping Commitments

   Udgivet: 4.1.2019
10. 28. Why Picking Something Up Makes People More Likely To Buy - On The Sense Of Touch

    Udgivet: 28.12.2018
11. 27. Did You Hear That? - On The Sense of Hearing

    Udgivet: 21.12.2018
12. 26. Why You Actually Taste With Your Nose - On The Sense Of Taste

    Udgivet: 14.12.2018
13. 25. Why Burnt Popcorn Has Derailed So Many Meetings - On The Sense Of Smell

    Udgivet: 7.12.2018
14. 24. Vision Does Not Happen In The Eyes, But In The Brain - On The Sense of Sight

    Udgivet: 30.11.2018
15. 23. Reciprocity: Give A Little, Get A Lot

    Udgivet: 23.11.2018
16. 22. The Power of Habit

    Udgivet: 16.11.2018
17. 21. Habits: 95% Of Decisions Are Habitual - Which Side Is Your Business On?

    Udgivet: 9.11.2018
18. 20. Defaults: Why The Pre-Selected Choice Wins More Often Than Not

    Udgivet: 2.11.2018
19. 19. Herding: Come On And Listen…Everyone Else Is Doing It

    Udgivet: 26.10.2018
20. 18. Priming: Why You Should Never Have A Difficult Conversation With Someone Holding An Iced Coffee

    Udgivet: 19.10.2018